MLM, Network Marketing,
and Our Gourmet Candle Company

The MLM (Multi-Level Marketing) Industry has been around for about 50 years and had become synonymous with Network Marketing and linked with Direct Selling.  After many years and a rough and rocky start, this industry is starting to look better and better for even the most skeptical person.  People are opening their eyes to the possibilities and lifestyles that MLM can bring.  Not to mention the perk of being your own boss, not having to answer to anyone, and scheduling your time off when you want it.

Some interesting things about MLM is that it will continue to thrive and grow no matter what the economy looks like.  People can be successful in Network Marketing whether they're a high school drop out or a surgeon.  And as entrepreneurship is on the rise, so can be said about the MLM Industry.

Unfortunately, gone are the days of "go to school, get a good education so that you can get hired by a company for 30 years, and retire with a full pension...and don't worry, the company will take care of you".  The reality of the situation is that no job is safe, no one is secure with their employer, and working the same job for 30 years and retiring from there with a decent pension?  Think again.

People are beginning to realize that they can't count on their employers to provide for their families anymore.  As companies are downsizing and more work is moving overseas, one thing is becoming clear - - you have to look our for number one!  Therefore, people are moving more toward the school of thought of taking a chance on their dream and thinking, "What have I got to lose?  At least I'll be calling the shots in my life."  Enter Multi-Level Marketing.

And it's through MLM companies that people are finding success.  It's here that people come from all walks of life and have the same chance of being successful as the guy next to them.  It's a level playing field.

What's the difference between one person from the next?

Their drive, their persistence, and their "why".  How bad do they want it?  How long are they willing to work and wait?  What is it that they're working towards?

Ask yourself those questions (and answer them), and you're off to a good start!

Is it a Smart Idea to Get Started with a Young Company?

In many new companies, less that 2 years old, history has shown they can't hold up for whatever reasons and they will collapse.  So, lasting 2 years seem to be a milestone in Network Marketing.  After the first couple of years, a company has established themselves, brought in some distributors, introduced their product to new customers would are now happy customers, and are starting to become a "household name".

Our Gourmet Candle Company has been solid for over 5 years now and is continuing to grow each month.  We are doubling our volume every year.  And we have testimonies from both distributors and customers alike in the US and parts of Canada saying they believe our products are the best on the market today!

What are Some Things to Look for in an MLM / Network Marketing Company? 

There are five things to look for:  low unit cost, highly consumable, exclusivity, adequate management team, and adequate profit margin.

Low Unit Cost mean that the price needs to be in line with the best selling competitors and with the availability of every American family.  Is this true with our company?  Yes!

Is it Highly Consumable?  Well, we specialize in candles and bath and body products, you what's your opinion?

Exclusivity means that someone can't simply run to the store are pick one up, and also a formula not available elsewhere.  We have a proprietary blend of ingredients that allow the candles to burn cleaner, last longer, and hold it's fragrance all the way through.  Plus, you can only get our products through an Independent Distributor.

An Adequate Management Team is simply one with experience in the industry that have been able to prove themselves successful and also have a high degree of integrity.  We have both.  Our owners know what it takes to build a profitable business and have a strong desire for us to succeed.

Finally, an Adequate Profit Margin is one that benefits both the company and the distributor.  As a distributor, our candles have close to a 100% markup, plus as you build a team of others, you'll receive a percentage of their commissionable volume each month.

Currently, we have under 10,000 active distributors in the US and parts of Canada.  You're probably asking why such slow progress?  Great question!  The first two years of company was based primarily on Retail Sales.  It's important to build a solid basis of sales before developing a team.

Here's some interesting data!

• Our company has the exclusive rights to a product that is purchased AT LEAST once per year by just about every woman in America.
• consumers have rated it as the best in it's field in a $1 Billion Dollar Market that only 10 other companies compete in.
• Top distributors in our company are already earning 6-figure incomes.  Within the next 6 month, they could double their income.  A lead distributor in our company will be earning approximately $30,000 to $40,000 per month by years end.
• Our company is aiming to get just 10% of the huge candle market.  This means top earners could be earning over $100,000 each month!
• ONly 20-21% of our volume each month is the Candle of the Month.  Incredible!

Now is a better time to join us than before.  Someone with strong capabilities should be able to duplicate this kind of income with the guidance of our team.